UPGRADE OF LIGHTING IN ADVERTISING DISPLAYS – IRELAND 

WHAT WE DID

Solar AdTek completed an upgrade of the lighting in advertising displays across CIE’s Out of Home advertising estate. Our bright LED lighting with smart controls replaced fluorescent tubes in bus and rail station advertising displays nationwide. This lighting technology generates energy and carbon savings of 78%. The new system provides pro-rata savings on electricity costs and the reliable long life of LED lighting will significantly reduce maintenance costs.

Iarnród Éireann is Ireland’s national rail service provider, across Intercity, DART and Commuter services, as well as operating rail freight services and being Port Authority for Rosslare Europort.CIE Commuter Advertising Network manages the Out of Home (OOH) advertising business for Iarnród Éireann, Dublin Bus and Bus Éireann together with their advertising partner, Exterion Media. The OOH estate comprises digital and traditional advertising formats at rail and bus station, as well as the bus and rail fleets.

For this project, Solar AdTek, along with installation partners, Global Rail Services, completed the lighting installation across all Iarnród Éireann stations. This involved the conversion of a total of 600 advertising displays across 144 stations.

Project

  • 600 advertising displays converted to LED lighting
  • Minimal disturbance to passengers during installation
  • Smart control system included
  • Vibrant, more uniform lighting

Benefits

  • Energy savings of 1.075 gigawatts annually
  • Carbon savings of 572 tonnes annually
  • Reduced maintenance costs
  • Long life 50,000 hours
  • 5-year warranty